Fir cu Fir (Threaded Lessons)
Fir cu Fir (Threaded Lessons)
Brand
Durex
2024
2024
Brand
Durex
2024
CHALLENGE
CHALLENGE
Romania has the highest rate of teen pregnancies in the EU. Meanwhile, sex education is a taboo throughout the country.
Old traditions still play an important role in the Romanian heritage, such as the handmade carpets found in almost every home.
So let's use traditional carpets to bring sex education into romanian homes.
Romania has the highest rate of teen pregnancies in the EU. Meanwhile, sex education is a taboo throughout the country.
Old traditions still play an important role in the Romanian heritage, such as the handmade carpets found in almost every home.
So let's use traditional carpets to bring sex education into romanian homes.